Request a Pixel license
Request access to Pixel, MarComm’s digital asset and photo library.
Request to become a licensed supplier
Submit a request to our merchandising team to be considered.
Merchandise & Trademark
WashU guidelines for internal promotional merchandise.
Brand strategy
WashU’s brand is grounded in our tripartite mission, reflects the vision of our strategic plan and embodies our values. It brings consistency to our message, image and voice and provides a foundation for deepening relationships with our audiences.
Request assistance with branded merchandise
MarComm can help you create the WashU branded merchandise you need.
How to become a licensed supplier
In order to produce any merchandise item representing Washington University for retail or internal departments, you must become a licensed supplier.
Work with recommended outside agencies or vendors
MarComm can help connect you with experienced outside partners who know the WashU brand and story.
Branded product sales and fundraisers policy
Policy for the sale of consumer products bearing WashU trademarks on any of the university campuses or properties (including temporary so-called “pop-up” shops) and on the internet
Licensed suppliers
MarComm offers an extensive list of licensed suppliers authorized to produce merchandise displaying our trademarked names or symbols.
Fair labor practices
When you support the university’s licensed suppliers, you are helping to encourage just and humane working conditions around the world. WashU supports innovative efforts to protect workers’ rights and remediate abusive working conditions.